SCI-FI channel is advertising something called Fire Serpent. Some kind of flaming alien comes to earth thing.
Here's the fun part: It's being advertised as coming "From the mind of William Shatner."
My first thought was "Hey, Look. And it isn't even sticky!"
The second thought was "what the heck is that supposed to mean?" Does it mean that William Shatner actually thought of this and told somebody, "Hey how about an alien made of fire that comes to Earth? Maybe we could even blame them for global warming?"
Or does it mean that he said, "Hey, you guys come up with something that'll make the air and then pay me to put my name next to it?"
Now, don't get me wrong. I'm a big fan. I think the way he's re-invented himself is nothing short of remarkable. Seriously. I've never done anything as successful or largely loved as he has.
Instead I think it is sadly, more likely, that some marketing dweeb thought that this little tag line would help add some last minute credibility to the project.
The website doesn't tell us anything. And doesn't mention Mr. Shatner.
I notice that IMDB doesn't give him a credit, though. Bummer.